I will be teaching how I built my cosmetic brand from the ground up, sharing the knowledge that I have learned throughout the years. I will go into details about how to search and find the right vendors for you, where to locate affordable manufacturers and, how to come up with a niche product campaign layout before the launch day, As well as identifying your target audience and marketing tools to reach your sales goals and so forth.
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Francisca Francois
CEO & Entrepreneur - Aeva Beauty
How to Build a Cosmetic Beauty Brand & Target Your Audience
About Francisca Francois
My name is Francisca Francois I am 24 years old, I am a Haitian - American woman who came to this country to provide a better life for myself and be an inspiration to others. Beauty has always been a part of my life, From being teased in school because of my skin complexion, and the profession I wanted to pursue, this led me to find my true passion in beauty at a young age and being the empowering woman that I am today. I pursued cosmetology school in Florida, alongside working at different makeup counters, I witnessed a lack of product ranges that I would often be ecstatic to try but came to find it either didn’t complement or suit my skin tone. That led me to start my brand Aeva Beauty in 2018.