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White Label World Expo returns to NYC!


NEW YORK, NY - The White Label World Expo made another successful run at its annual event on the 29th & 30th of September at the Javits Convention Center. Attendees could not wait to enter the doors as the event kicked off with an official ribbon cutting ceremony presented by the President & CEO of the Greater New York Chamber of Commerce, Mark Jaffe, and special guest from Miss New York USA 2020, Andreia Gibau. Hundreds gathered to commemorate the grand opening of suppliers, buyers, and industry experts from all around the globe at one of the greatest retailing events of the year!


From the first day, the White Label World Expo gave attendees abundant networking and learning opportunities as 400+ suppliers lined the show floor with the hottest selling products and services needed to grow or launch a business. With over 100+ seminars on the agenda, the events Keynote agenda hosted an extraordinary lineup of talent keen on teaching attendees how to grow with global brands, becoming #1 seller on Amazon, and growing an entrepreneurial mindset. 

White Label  hosted an extraordinary lineup of Keynote speakers from Amazon, Alibaba, Google, Meta, and other fortune 500 companies to provide key insights on eCommerce, wholesaling, and retail opportunities. The agenda was also jam packed with industry experts attendees had an unlimited supply of knowledge from industry professionals giving the latest insights on business development, eCommerce trends, supply chain management, marketing to funding - everything you need to win in business.

It was hard to find a seat as these global giants, and other noteworthy keynotes took to three different Keynote theaters. With more than 15,000 professionals in attendance to meet with more than 500 suppliers, there were many opportunities for networking with some of the industries leading brands. The White Label World Expo has shifted its focus to emerging eCommerce technology to enhance the shopping experience online and in-store, making it the unrivaled destination for entrepreneurs to gain insights to expand their business and make long lasting connections. 

Not only did White Label offer Keynote Theaters, the show also had an incredible lineup of Masterclasses. These hands-on courses are designed to give you knowledge that can be applied to your business growth. The lineup included Heyday by Hootsuite on Conversational AI Crash Courses- six highly curated sessions that educated attendees in customer support, e-commerce, CX and marketing through everything they need to know about conversational AI implementation. Another great masterclass on the agenda was offered by The Harmon Brothers on an Advanced eCommerce Bootcamp- five sessions touching on topics of iOS14 changes, ad performance, pre-order strategies, new customer acquisition, and more. Attendees were able to walk away from these masterclasses with real world knowledge from some of the best in the industry. 

We are proud to present the 5 winners of the Industry Awards we have selected for this year. The awards winners were announced at the VIP aftershow party, where they received their award certificates and recognition for their achievements. These winners were selected from some of the top suppliers in the industries anywhere from beauty and health to marketing and packaging. Check out our award winners here.

As a global event, The White Label World Expo has the privilege of being supported by some of the industries brightest minds- with upcoming events in Frankfurt, London and Las Vegas, visitors can expect to network at the New York event not only with the local business community but also make connections from around the globe. The White Label community certainly has a lot to say:

Steve Claren, Owner of Endoband: “This is my first time at the White Label Expo and it’s been great to connect with a lot of people around the country who can really help me streamline my business. And also talking to a lot of different people in the White Label industry, seeing some of the successes different people have.

Tia Miller, Columbia Laboratories: “It’s been fantastic so far, this is my first expo. I feel like it was a good one to come to, there's a lot of great companies here selling some great merchandise. Us being a testing lab and helping out people to make sure they have quality products has been chefs kiss.”

Greg Jameson: "I had the honor of being a keynote speaker at the White Label World Expo. The audience and attendees were business owners who were excited and engaged during my presentation. I connected with a number of people where we may be collaborating on projects in the future. As a professional speaker and ecommerce consultant for over two decades, I can recommend that anyone involved in looking for products they can white label and sell on their website attend this show."

Sammiey: “To anyone and everyone starting a business, trying to master being an online entrepreneur, looking to sell online, source new products, and don’t know where to begin… this @whitelabelexpony is for you!!! They have soooo many exhibitors. From your packaging needs to your labels. The small master classes are super great for pointers, tips and information. This is great for networking and connecting with other businesses.”

Jerel Smith: “#WhiteLabelExpo provided the trends for current e-commerce sales along with all the distributors and solutions you need to be a top selling marketplace. I’m glad I took the time and ventured out. Between this and the #BlackFridayMasterClass with @ellietalksmoney and @justinp I’m feeling pretty dangerous. Here’s for another attempt at walking in my purpose”

The era of commerce post-covid is here. This year has brought about eCommerce milestones sooner than we expected. We expect US eCommerce sales will cross $1 trillion for the first time in 2022. Prior to the pandemic, we did not forecast ecommerce reaching this milestone until 2024 according to eMarketer. With more people shopping online than ever before, ecommerce is one of the fastest-growing industries in the world making the White Label World Expo your ultimate Commerce destination.

White Label is expected to make a return to New York for the fall of 2023, bringing a brilliant lineup of Keynotes and exhibitors for attendees to look forward to. Visitors can expect to network with some of the brightest minds in the industry with not only local businesses but with businesses from around the world.

Thousands of international leaders, entrepreneurs, online merchants, retailers, and distributors will gather in New York for the White Label World Expo, to provide a dynamic and fresh agenda for 2023.